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Monstarlab Enterprise Solution worked with Unison Homoeo, a major pharmaceutical company, to carry out tailored CRM and ERP software. This application solved the firm’s problem of inefficient processes that did not take in the market and the low adaptability level contained in it with market data guides. Consequently, it registered a considerable drop in sales cycle by 25% while at the same time increasing sales volume by 17%. It has also been possible for them to gain a deeper insight into customer requirements and market dynamics, thus allowing it to offer appropriate services.
The company faced a few key challenges ↓
Inefficient Processes: Business was slow due to manual character transcription and the use of unrelated systems for leads and orders, the flow of customers in sales took long as if dragging their own feet. Their sales reps spent up to four weeks on average to convince prospects to buy the company’s services or products, forcing them to react to the market and clients’ demands almost instinctively.
Limited Market Adaptability: Failing to stay with the pacing of marketing requires the pharmaceutical sector to adapt continually, which involves emerging competitors and new customer preferences. The company had to innovate to remain relevant in the business world despite lacking visibility into global happenings as they happen in real-time.
Lack of Data-Driven Insights: In the absence of knowledge about its sales performance or customer behavior, They were making decisions based on feelings rather than data analysis. This resulted in wasted resources and marketing campaigns that were off-target.
We partnered with the company to create a customized solution that would streamline their sales process and give them the data they craved. Here’s what we did:
The implementation of the customized CRM and ERP system led to significant improvements for their company:
The connection between Monstarlab Enterprise Solution and Unison Homoeo shows that personalized CRM and ERP systems can be transformative. Monstarlab’s solution targeted the specific problems of them with regard to which it was created, which was an obvious indication of improvement in the level of sales efficiency, the company’s market adaptation as well as decision-making abilities. Currently, they can take full advantage of the dynamic pharmaceutical sector’s future expansions.
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